Advertising on Spiegel Online got out of hand

Yes, I would like to support you by deactivating my adblocker—but I can't. I really, really just can't.

(Viewed 19 April 2016, Picture: O2)

We start with a harmless example back in 2016. O2 even shows some ingenuity as their ad relates to the content shown. It reads: "Closed doors or open Gates". This is fine. 😇
We start with a harmless example back in 2016. O2 even shows some ingenuity as their ad relates to the content shown. It reads: "Closed doors or open Gates". This is fine. 😇

(Viewed 19 July 2017)

As normal background images don't get the readers attention anymore Spiegel shifts to background videos. And what were you thinking? Of course they autoplay! 😘
As normal background images don't get the readers attention anymore Spiegel shifts to background videos. And what were you thinking? Of course they autoplay! 😘

(Viewed 30 January 2018)

The self-evident evolution of the background ad is of course—the foreground ad. Eliminating all the aggravating content, like news articles, along the way. Good thinking! 😋
The self-evident evolution of the background ad is of course—the foreground ad. Eliminating all the aggravating content, like news articles, along the way. Good thinking! 😋

(Viewed 25 February 2018)

The pure genius of bringing static ads from the background to the foreground ... how could they possibly improve on that idea? Well, they did. A foreground video! 🙏
The pure genius of bringing static ads from the background to the foreground ... how could they possibly improve on that idea? Well, they did. A foreground video! 🙏

(Spiegel’s adblock banner)

Sorry, I can't.
Sorry, I can't.